The EyeTribe stops, and that stinks

This morning, the EyeTribe announced via an email to their customers that they would stop the development of their products. The particular reason is rather vague (“we’ve decided to go in a different direction with our technology“), and researchers across the board are not happy. The EyeTribe was the only real option for cheap eye tracking: It was great for demonstrations, for pupillometry and fixation control, it had a very elegant API, and the hardware was great for how much you paid for it. Best of all: It didn’t come with the restrictive licenses that almost all of the EyeTribe’s competitors use to milk their customers for more money. I, for one, am sad about the loss of this great company.

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